Privacy Policy
Effective Date: September 01, 2025
At Baltimore Aesthetic, protecting your privacy and safeguarding your personal health information is a top priority. This Privacy Policy outlines how we collect, use, disclose, and protect your information in compliance with the Health Insurance Portability and Accountability Act (HIPAA) and other applicable laws.
1. Information We Collect
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Personal Identifiable Information (PII): Name, date of birth, contact information, insurance details, and other data necessary to provide medical and aesthetic care.
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Protected Health Information (PHI): Medical history, treatment records, lab results, and other health-related information.
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Technical Data: IP address, browser type, cookies, and usage information collected when you visit our website.
2. How We Use Your Information
We use your information to:
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Provide, coordinate, and manage your care and treatment.
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Communicate appointment reminders, treatment plans, and follow-ups.
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Process payments and insurance claims.
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Improve our services and develop new treatment options.
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Comply with legal, regulatory, and accreditation requirements.
3. HIPAA Compliance and Safeguards
Baltimore Aesthetic is committed to maintaining the confidentiality and security of your PHI as required by HIPAA regulations. We have implemented the following safeguards:
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Administrative Safeguards: Training staff on privacy practices and policies.
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Physical Safeguards: Securing our facilities and restricting access to authorized personnel.
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Technical Safeguards: Using encryption, secure servers, and access controls to protect electronic data.
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Breach Notification: In the unlikely event of a data breach affecting your PHI, we will notify you promptly as required by law.
4. Disclosure of Your Information
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We do not sell or share your personal or health information for marketing purposes. We may disclose your information to:
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Healthcare providers and specialists involved in your care.
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Insurance companies for billing and payment purposes.
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Business associates who provide services on our behalf and are bound by confidentiality agreements.
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Law enforcement or public health authorities as required by law.
5. Your Rights Under HIPAA
You have the right to:
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Access and obtain a copy of your medical records.
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Request corrections or amendments to your health information.
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Receive an accounting of disclosures of your PHI.
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Request restrictions on certain uses and disclosures.
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Obtain confidential communications by alternative means or locations.
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File a complaint if you believe your privacy rights have been violated.
To exercise any of these rights, please contact:
6. Website and Cookies
Our website may use cookies to improve user experience and gather usage data. Cookies do not collect personal health information. You may adjust your browser settings to manage cookies.
7. Data Retention
We retain your personal and health information for as long as necessary to provide care and comply with legal obligations, including state and federal record retention laws.
8. Children’s Privacy
Our services are intended for adults 18 years and older. We do not knowingly collect personal information from children under 18.
9. Changes to This Privacy Policy
We may update this policy from time to time to reflect changes in our practices or legal requirements. Updated policies will be posted on our website with the revised effective date.
Thank you for trusting Baltimore Aesthetic with your care and privacy.